/ 4P'S
PLACE
Online: Our Brand’s Ecommerce Website, Our products are also stocked at multilabel E-retailers such as Zalora and Asos. As online retailer channels garners a lot of viewers, Kykloss will also be relying on it’s digital channels to drive sales.
Offline: Kykloss also taps into local multi-label retailers such as TANGS, Takashimaya and Robinsons which support eco-friendly brands. They have a large existing customer database which we can tap into and serve as a drive for promotion and traffic for our products.
PLACE
Online: Our Brand’s Ecommerce Website, Our products are also stocked at multilabel E-retailers such as Zalora and Asos. As online retailer channels garners a lot of viewers, Kykloss will also be relying on it’s digital channels to drive sales.
Offline: Kykloss also taps into local multi-label retailers such as TANGS, Takashimaya and Robinsons which support eco-friendly brands. They have a large existing customer database which we can tap into and serve as a drive for promotion and traffic for our products.
/ DIGITAL MARKETING
WEBSITE
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Our website follows a minimalistic theme with a pastel palette, adhering to the brand's colour scheme. Straightforward and easy to navigate, it allows users to browse and purchase with ease.
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The landing page features the current collection as well as the brand's philosophy with accessible navigation buttons such as home, brand and shop.
Our instagram page features inspiration images and product images. Our page is designed to bring our consumers through our design and thought process and allowing them to better understand our brand’s concept through visuals. We will also be running Instagram contests to better engage with our consumers to know our brand better.
